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Affiliate Marketing Amazon & Product Optimization

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Amazon is now one of the leading retailers in the world with nearly 40 percent of all online sales. And it allows anyone with a website or good social media presence to avail profits from this retail giant through the affiliate program

Then the question comes, what this Amazon affiliate marketing is?

It’s a referral program in which you will be rewarded for each traffic you are sending to the Amazon site that converts into sales, from your website or social media channels. In this process, you will get a certain amount of profit percentage from the item’s sales price, when an individual makes a purchase through your link.

Affiliate marketing is beneficial for both the merchant and participating affiliates. It helps a lot to the merchant as it is a golden opportunity to maximize the sale and reach more customers. Its payment system is performance-based, so it motivates affiliates to drive more conversions.

Affiliate marketing is of three types:

Pay-per-sale: In this type of affiliate marketing, the affiliate gets paid when the customer makes a purchase from the link.
Pay-per-click: In this type of affiliate arrangement, the affiliate gets paid for the number of visitors it drags for the product, regardless of the purchase made by the visitor.
Pay-per-lead: This type of affiliate program pays the affiliates as per the number of visitors who have signed in with the merchant’s site as a lead.

In this field, Product Optimization plays a major role. It process is used to make some useful changes to the product description or product image, to make it more informative and user-friendly. So it is quite necessary when it comes to selling a product through affiliate marketing.